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Figgy Pudding at 40: How Seattle’s Biggest Holiday Tradition Brings Community to Life

Episode 46 🎧

This week, we’re celebrating the 40th anniversary of Seattle’s iconic Figgy Pudding Caroling Competition with guest Pamela Hinckley, executive director of the Pike Market Senior Center & Food Bank. From inflatable pig costumes to school choirs pouring through the streets of Pike Place Market, this episode reveals the joy, logistics, and community impact behind one of Seattle’s most heartfelt holiday traditions — and what the events industry can learn from its staying power.

Our favorite takeaways from this episode?

• Figgy's staying power? Staying rooted in community and joy.
• A mixed crowd — ironic hipsters, seasoned pros, and school groups — creates energy and inclusivity.
• Mission-driven events work best when the impact is clearly visible.

Tune in to the BEATS WORKING events podcast here:

This Thanksgiving, we’re thankful for the people who create meaning behind the scenes.

Dan T. Rogers’ new book, Observations of a Sidekick, is a tribute to clarity, contribution, and living life in alignment. It’s an invitation to stop chasing the big breakthrough and listen for the echo where transformation begins.

Check it out. Then take a breath. You’ve earned it.